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"Alice in Loveland"

Behind the Scenes

Key moments

Alice's look explained

Empowering:

Alice is a self-made, successful woman who communicates confidence and self-expression through owning her appearences, as well as taking moral stances.

The outfit:

Insipired by independent women looks, where a simple black classic suit, and a touch of personality, set the tone for the business awaiting.

Luxury:

Alice does not adhere to the overconsumption of low-priced goods. Quite oppositely, she values high-quality and exclusivity.

Behind the shooting

Alice, a big thank you from the Backwearz team!

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